It started with her.
Our story
ROAMER didn’t begin in a boardroom. It began on a walk.
Katie & Hazel
I’m Katie, and this is Hazel.
A dachshund with strong opinions and short legs, somehow responsible for everything you see here.
I built ROAMER the way most real things get built. Late at night, after the day was done, around a job and a family and a list that never quite ends. I was looking for things that fit the life I actually had, one I move through with a dog at my side: into cafés, down streets, through ordinary days I wouldn’t trade for anything.
I couldn’t find them anywhere. Everything for dogs felt made for the dog and no one else. Loud where I wanted quiet. Plastic where I wanted something considered.
The pieces
So I made them myself.
ROAMER is for women who don’t think of their dog as a pet they own, but as the company they keep. It’s built on a simple belief: that the things in your life can all be quiet, beautiful and made to last.
We started small, with a hat. Now there’s the System: the bag, the lead and the collar, made to work together. More is on the way. Pieces made to move with you, to carry, to keep.
Wherever she goes, I follow.
Katie & Hazel
